Fragrance and personal care
June 12, 2020
YSL Beauty Instagram campaign. Image credit: YSL Beauty
By Dianna Dilworth
As retail stores begin to reopen, many cosmetics companies face a brave new world of how to sell products that once relied so heavily on close-up personal interactions.
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","iv":"60c39a4a3bc9b2fde878007fb897ea78","s":"e377b43284cb662f"}
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