Automotive
June 12, 2024
Bentley looks to attract new members of “Gen B” with a new global paid media campaign. Image courtesy of Bentley
By Zach James
British automaker Bentley is the latest example of a luxury brand using heritage to heighten the appeal of its lifestyle portfolio.
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","iv":"478c6e0b3b40e437a58826ef1053cb86","s":"74bc7350465c1eab"}
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