Multichannel
August 6, 2012
By Tricia Carr
The farm-to-table concept is a top trend in the luxury travel industry that brands are adopting in hotel packages that showcase on-site services. However, there is space for fashion marketers to capitalize on this movement as well.
{"ct":"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","iv":"3af03edb79d3d2e66a1166f1259f02d3","s":"b57fe6d59fbc6d50"}
Share your thoughts. Click here