Advertising
October 7, 2011
By Kayla Hutzler
As luxury marketers continue to fight the unstable economy while maintaining a presence across all platforms, there is a thin line between growing awareness and turning the brand into a commodity.
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","iv":"f284b646291389e0b695de7304781a8a","s":"1a73687175b5fe27"}
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