Advertising
October 7, 2011
By Kayla Hutzler
As luxury marketers continue to fight the unstable economy while maintaining a presence across all platforms, there is a thin line between growing awareness and turning the brand into a commodity.
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","iv":"b5aef8cee3a1dfd37790202f4a6b16d4","s":"93ff7e896536dce0"}
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