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Dec. 18, 2025
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Apparel and accessories

Hugo Boss opens in-house TV production studio

May 23, 2023

The fashion label will use the space to make advertisements and other video content in-house; the content should appeal to the Gen-Z demographic. Image credit: Hugo Boss The fashion label will use the space to make advertisements and other video content in-house; the content should appeal to the Gen-Z demographic. Image credit: Hugo Boss

 

By Luxury Daily News Service

German fashion house Hugo Boss is championing a move to further connect with its customers and fans.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
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