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July 26, 2025
  1. K-pop star Karina becomes Prada brand ambassador
  2. TikTok reshaping luxury buying behavior, new research finds
  3. Guerlain exudes timeless femininity in reimagined fragrance campaign
  4. Dior selects new global ambassador
  5. Guerlain launches campaign for World Bee Day 2024
  6. Ralph Lauren odes to Martha’s Vineyard in latest collection
  7. BMW to introduce carbon footprint tracking via mobile app
  8. Moët delivers the gift of bubbles in new holiday campaign
  9. Dior explores transformation, touts Victorian-inspired fall/winter 2025 collection
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Mobile

Is mobile search shifting towards greater brand control?

May 6, 2016

Google is testing letting marketers publish directly to mobile search results Google is testing letting marketers publish directly to mobile search results

 

By Chantal Tode

Google’s test of directly publishing content into mobile search results is a potentially significant change that puts greater narrative control in marketers’ hands while boosting the impact of voice search.

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  1. K-pop star Karina becomes Prada brand ambassador
  2. TikTok reshaping luxury buying behavior, new research finds
  3. Guerlain exudes timeless femininity in reimagined fragrance campaign
  4. Dior selects new global ambassador
  5. Guerlain launches campaign for World Bee Day 2024
  6. Ralph Lauren odes to Martha’s Vineyard in latest collection
  7. BMW to introduce carbon footprint tracking via mobile app
  8. Moët delivers the gift of bubbles in new holiday campaign
  9. Dior explores transformation, touts Victorian-inspired fall/winter 2025 collection
  10. David Yurman funds Louvre sculpture restoration as it makes global foray
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