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Dec. 5, 2025
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Retail

Is social selling China’s next big marketing trend?

December 23, 2019

Consumers in China are experiencing “influencer fatigue,” which means brands will need a new way to market their products. That is where social selling comes in. Image credit: SmartShanghai. Consumers in China are experiencing “influencer fatigue,” which means brands will need a new way to market their products. That is where social selling comes in. Image credit: SmartShanghai.

 

By Adina-Laura Achim

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  3. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  4. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  5. Estée Lauder Cos., Jo Malone launch AI scent advisor
  6. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  7. France welcomes first Case Loewe location
  8. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  9. RH opens Detroit showroom
  10. Versace announces exit of Dario Vitale as creative director
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