Luxury Daily
The authority in luxury news.
Jan. 24, 2025
  1. Lexus, American eyewear company Revo launch eyewear capsule
  2. Inside Chanel celebrates 100 years of its signature N°5
  3. Luxury Unfiltered: The new codes of luxury for 2025
  4. Dom Pérignon taps artist Mathias Bengtsson for sculptural Champagne bottles
  5. Can luxury stay luxurious in the age of authenticity?
  6. Four Seasons expands private residence community in Mexico
  7. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  8. Inside Cosabella’s sale and plans for a CX-driven future
  9. Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clients
  10. Air France creates home fragrance with Francis Kurkdjian
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

Karl Lagerfeld plans private VIP parties for fragrance launch

July 29, 2015

Goodies from Karl Lagerfeld for Private Klub Goodies from Karl Lagerfeld for Private Klub

 

By Jen King

Fashion label Karl Lagerfeld is organizing exclusive Instagram parties for its community of enthusiasts as part of a promotion for its new fragrance duo.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Lexus, American eyewear company Revo launch eyewear capsule
  2. Inside Chanel celebrates 100 years of its signature N°5
  3. Luxury Unfiltered: The new codes of luxury for 2025
  4. Dom Pérignon taps artist Mathias Bengtsson for sculptural Champagne bottles
  5. Can luxury stay luxurious in the age of authenticity?
  6. Four Seasons expands private residence community in Mexico
  7. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  8. Inside Cosabella’s sale and plans for a CX-driven future
  9. Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clients
  10. Air France creates home fragrance with Francis Kurkdjian
VIDEOS
More Videos

MORE IN Multichannel
Lexus, Universal Pictures partner to promote ‘Wicked’ film
Hearst introduces AI-backed advertising tool
First-ever global Zacapa campaign hits billboards, broadcasts this month
LVMH employees help rewrite resale rules with ‘Heristoria’ concept
What can luxury learn from Ferragamo’s latest fashion experiment?
Dior goes full throttle in Kim Jones-designed gaming debut



RECENT ARTICLES
Lexus, American eyewear company Revo launch eyewear capsule
Four Seasons expands private residence community in Mexico
South Coast Plaza donates $1M to LA fire relief

Can luxury stay luxurious in the age of authenticity?
Richemont CFO nominated for Mytheresa board seat
Bentley celebrates anniversary in Cyprus