Italian fashion label Gucci is debuting its first festive marketing push under creative director Sabato De Sarno.
The Gucci Gift campaign sees the Italian designer balancing heritage codes with the modern touches he has managed to roll out during his first year in the position. Simplicity and minimalism take center stage, with understated allusions to the season of giving interspersed throughout.
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","iv":"e3b3863735dce174c7c3327c61042ea8","s":"c5e6acb87b9c8986"}