Marketing
June 22, 2017
Neiman Marcus asked consumers to submit their photos, in an example of personal marketing. Image credit: Neiman Marcus
By Brielle Jaekel
NEW YORK – Among a multitude of myths debunked by a Forrester analyst at CXNYC 2017, easy or automated experiences were proven not to be a method of instilling consumer loyalty.
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","iv":"deea56062e6b53d29d7641325cfc89cb","s":"64fcfb2b7bce8241"}
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