Marketing
June 22, 2017
Neiman Marcus asked consumers to submit their photos, in an example of personal marketing. Image credit: Neiman Marcus
By Brielle Jaekel
NEW YORK – Among a multitude of myths debunked by a Forrester analyst at CXNYC 2017, easy or automated experiences were proven not to be a method of instilling consumer loyalty.
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","iv":"e249a7e21480f0e06706200cc05dc5d6","s":"8abd36e41bc99e07"}
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