Mobile
August 16, 2012
By Tricia Carr
Toyota Corp.’s Lexus is adding mobile to its multichannel 2013 ES 350 push with a model-specific iPad application that lets consumers test driving functions and compare the vehicle with competing brands.
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","iv":"4ea9b5ae974ac8153eb571c978fdade1","s":"63876c48c0ea78d4"}
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