Mobile
August 16, 2012
By Tricia Carr
Toyota Corp.’s Lexus is adding mobile to its multichannel 2013 ES 350 push with a model-specific iPad application that lets consumers test driving functions and compare the vehicle with competing brands.
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","iv":"a01dade8e2625e4c99aef8eb4d00ceb1","s":"b64bd573a14ae38b"}
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