Mobile
August 16, 2012
By Tricia Carr
Toyota Corp.’s Lexus is adding mobile to its multichannel 2013 ES 350 push with a model-specific iPad application that lets consumers test driving functions and compare the vehicle with competing brands.
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","iv":"d93ff6e8d055663890225e9511f66df6","s":"741c8196cba9cc05"}
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