The LG FashionWeek Beauty by L’Oreal Paris Show produced by the Fashion Design Council of Canada was supported by a 360-degree mobile strategy that encompassed mobile Web, SMS, QR codes and a mobile shop.
{"ct":"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","iv":"f397959362141e97151d2fc92b1b1607","s":"5189b05bfb93903b"}