Research
October 4, 2024
Walpole's State of London Luxury 2024 report includes an analysis of how brands stand to benefit from guests' connections to the city’s strong cultural landscape. Image credit: Walpole
By Amirah Keaton
A new report from British luxury trade association Walpole shares that 95 percent of luxury labels recognize that an association with art and culture is vital to the health of their brand identity.
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","iv":"bb5af3afd2cf1aab848cfe112f9fb751","s":"321e2bb804cfca7a"}
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