Research
October 4, 2024
Walpole's State of London Luxury 2024 report includes an analysis of how brands stand to benefit from guests' connections to the city’s strong cultural landscape. Image credit: Walpole
By Amirah Keaton
A new report from British luxury trade association Walpole shares that 95 percent of luxury labels recognize that an association with art and culture is vital to the health of their brand identity.
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","iv":"3a8c62890952e1cdd9227fb8ed3e3d9a","s":"f9657915c06613f9"}
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