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Multichannel

Luxury brands preserve tradition of stationery through digital, physical approach

December 23, 2014

Connor stationery at Barneys Connor stationery at Barneys

 

By Jen King

Luxury houses have been tasked with the responsibility of preserving tradition, whether it is craftsmanship or white-glove service. Now, brands are extending their role of conservator to uphold handwritten correspondence.

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  1. Moncler returns to the slopes for Grenoble campaign
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  3. Capri Holdings closes Versace divestiture
  4. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  5. New Global Fashion Agenda program in Turkey targets textile waste
  6. Chanel unleashes ‘From Dream to Reality’
  7. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  8. JW Marriott, Flamingo Estate roll out new wellness experiences
  9. HNWIs report surging interest in luxury cruises: Altiant, ILTM
  10. Chase opens new Sapphire Lounge in Las Vegas
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