Marketing
September 21, 2021
Brands are extremely confident about charging enormous premiums for their products. But if a customer does not feel valued, no luxury is experienced. Image credit: Shutterstock
By Daniel Langer
Recently, I was in the Paris flagship store of one of the world’s most admired luxury brands — a top 10 luxury brand known for its iconic fashion items and accessories.
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","iv":"1d0ffdedec3cbcf94d58a20c2f75d759","s":"4b2e9b972baed09a"}
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