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Dec. 6, 2024
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Luxury Memo special reports

Luxury licensing – Luxury Memo special report

September 6, 2019

Safilo's, one of the major eyewear licensing manufacturers, revenue was up by 12 percent in Asia. Image credit: Max Mara

 

By Brielle Jaekel

Luxury brands look to licensing partnerships to expand their businesses and branch out to new sectors and territories. But as consumer demand for authenticity and localism rises, licensing becomes yet another practice affected by the evolution of retail.

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  1. Louis Vuitton lights up Fifth Avenue for holidays
  2. LVMH launches employee-led accessibility initiative
  3. Mass-market, premium beauty brands outpacing luxury: Launchmetrics
  4. Porsche merges golf, motors at exclusive Dubai event
  5. Global campaign from Canada Goose features archival revivals
  6. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  7. Richemont calls in new CEOs at Jaeger-LeCoultre, Vacheron Constantin
  8. Balenciaga, Lamborghini share codes in fall collection
  9. BFC spotlights talent at 2024 Fashion Awards
  10. SCOPE Art Show 2024 presents dynamic programming with focus on connections
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