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Aug. 12, 2022
  1. Miu Miu's new jewelry line cures boredom with medicinal accessories
  2. Prada launches beauty platform
  3. Luxury marketing struggles to extract accurate data insights: Launchmetrics
  4. Would Chinese shoppers buy a "Made in China" luxury bag?
  5. Day’s wrap: Prada, Burberry, Tag Heuer, Porsche, Ferragamo and Natural Diamonds Council
  6. Fragrance improves brand awareness and revenue for fashion labels: report
  7. Gucci mixes futurism and fairytales in new stunning campaign
  8. UGC can be crucial to a brand’s bottom line: Bazaarvoice
  9. Natural Diamond Council partners with online design service
  10. Burberry receives SBTi approval for emissions target
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Luxury Memo special reports

Luxury licensing – Luxury Memo special report

May 2, 2019

Safilo's, one of the major eyewear licensing manufacturers, revenue was up by 12 percent in Asia. Image credit: Max Mara

 

By Brielle Jaekel

Luxury brands look to licensing partnerships to expand their businesses and branch out to new sectors and territories. But as consumer demand for authenticity and localism rises, licensing becomes yet another practice affected by the evolution of retail.

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  1. Miu Miu's new jewelry line cures boredom with medicinal accessories
  2. Prada launches beauty platform
  3. Luxury marketing struggles to extract accurate data insights: Launchmetrics
  4. Would Chinese shoppers buy a "Made in China" luxury bag?
  5. Day’s wrap: Prada, Burberry, Tag Heuer, Porsche, Ferragamo and Natural Diamonds Council
  6. Fragrance improves brand awareness and revenue for fashion labels: report
  7. Gucci mixes futurism and fairytales in new stunning campaign
  8. UGC can be crucial to a brand’s bottom line: Bazaarvoice
  9. Natural Diamond Council partners with online design service
  10. Burberry receives SBTi approval for emissions target
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