Luxury Daily
World’s leading luxury business publication
Sep. 15, 2019
  1. Luxury hotels can leverage social clout to attract young affluents
  2. Lancôme rides with empowering fragrance effort
  3. Day's wrap: Gucci, Guerlain, Selfridges, Anya Hindmarch and McLaren
  4. Customer reviews, UGC can help cut down on fashion returns: report
  5. Luxury brand endorsements in popular song lyrics may influence purchases
  6. True omnichannel shopping experiences still years away: BRP
  7. Neiman Marcus is Luxury Daily's 2015 Luxury Retailer of the Year
  8. Lanvin extends New York presence downtown with SoHo store
  9. Dolce & Gabbana shares contemporary image of a king among men
  10. Angelina Jolie opens home for Guerlain fragrance spot
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Luxury Memo special reports

Luxury licensing – Luxury Memo special report

May 2, 2019

Safilo's, one of the major eyewear licensing manufacturers, revenue was up by 12 percent in Asia. Image credit: Max Mara

 

By Brielle Jaekel

Luxury brands look to licensing partnerships to expand their businesses and branch out to new sectors and territories. But as consumer demand for authenticity and localism rises, licensing becomes yet another practice affected by the evolution of retail.

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  1. Luxury hotels can leverage social clout to attract young affluents
  2. Lancôme rides with empowering fragrance effort
  3. Day's wrap: Gucci, Guerlain, Selfridges, Anya Hindmarch and McLaren
  4. Customer reviews, UGC can help cut down on fashion returns: report
  5. Luxury brand endorsements in popular song lyrics may influence purchases
  6. True omnichannel shopping experiences still years away: BRP
  7. Neiman Marcus is Luxury Daily's 2015 Luxury Retailer of the Year
  8. Lanvin extends New York presence downtown with SoHo store
  9. Dolce & Gabbana shares contemporary image of a king among men
  10. Angelina Jolie opens home for Guerlain fragrance spot
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