Luxury Daily
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Feb. 28, 2026
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Marketing

Luxury seen positively by 84pc of affluent Americans: Ipsos

March 29, 2024

The webinar dove into in-house research, pulling out strategies for luxury marketers that could help them appeal to even the most cynical affluent Americans. Image credit: Ipsos The webinar dove into in-house research, pulling out strategies for luxury marketers that could help them appeal to even the most cynical affluent Americans. Image credit: Ipsos

 

By Emily Iris Degn

Research firm Ipsos recently outlined the attitudes that wealthy American consumers have toward the high-end sector.

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