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Dec. 7, 2019
  1. Major brands share outlook for 2020 - join us at Luxury FirstLook Jan. 15
  2. 6 tips to help you succeed this holiday season
  3. Moncler, Gucci, Aquazzura and hotel planes - News briefs
  4. Bleu de Chanel dives deep with new campaign
  5. LVMH’s $16.2B takeover of Tiffany opens opportunity for brand and line extensions
  6. Register Now: Luxury FirstLook 2020 New York Jan. 15 (new)
  7. La Mer takes daring approach for mask marketing
  8. Dior goes for gold with flashy J'adore campaign
  9. Inside Chanel shares masculinity’s influence on house styles
  10. How Porsche is balancing tradition and innovation amid EV acceleration
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Luxury Memo special reports

Magazines and ad buying – Luxury Memo special report

October 4, 2018

Magazines face an uncertain future and brands must know the risks. Image credit: Harper's Bazaar

 

By Danny Parisi

Magazines have always played a central role in how luxury brands advertise.

To read the entire article, please subscribe or
 
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  1. Major brands share outlook for 2020 - join us at Luxury FirstLook Jan. 15
  2. 6 tips to help you succeed this holiday season
  3. Moncler, Gucci, Aquazzura and hotel planes - News briefs
  4. Bleu de Chanel dives deep with new campaign
  5. LVMH’s $16.2B takeover of Tiffany opens opportunity for brand and line extensions
  6. Register Now: Luxury FirstLook 2020 New York Jan. 15 (new)
  7. La Mer takes daring approach for mask marketing
  8. Dior goes for gold with flashy J'adore campaign
  9. Inside Chanel shares masculinity’s influence on house styles
  10. How Porsche is balancing tradition and innovation amid EV acceleration
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