Research
May 1, 2023
Contrary to popular belief, men spend more money in the face of economic crises, according to the latest findings. Image credit: Hugo Boss
By Emily Iris Degn
Global consulting firm Deloitte is making the argument for replacing “the lipstick index” with “the bourbon barometer.”
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","iv":"1fdbb5050c2eed7470fb755947477b63","s":"26ef242c2c5cfbcb"}
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