Luxury Daily
World’s leading luxury business publication
July 10, 2020
  1. Day's wrap: Fendi, Gucci, China's Qeelin, Saks Fifth Avenue and wines and spirits ecommerce
  2. Luxury travel will return later this year: study
  3. Saks Fifth Avenue debuts $200-$600 meal kits for New York’s wealthy
  4. Fendi expands digital boundary with debut of first TikTok official channel
  5. Tiffany commits extra $2M to COVID-19 recovery with Tiffany Infinite Strength campaign
  6. The art of reopening: How hotels should get it right
  7. Kering’s Qeelin jewelry brand is symbol of China’s growing pride for domestic champions
  8. Gucci debuts new playful take on idea of imitation with Accidental Influencer project
  9. Moët & Chandon highlights sustainable ingredients in new social video push
  10. France’s Hermès, with "The Girl with the Black Bag," debuts third in film noir series
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Multichannel

Mercedes-Benz bends videos to thank fans

February 12, 2015

Mercedes-Benz in 360-degree view Mercedes-Benz in 360-degree view

 

By Nancy Buckley

German automaker Mercedes-Benz is celebrating its Facebook fans with a social video that brings consumers on a 360-degree ride around Cape Town, South Africa, in a SL 63 AMG.

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  1. Day's wrap: Fendi, Gucci, China's Qeelin, Saks Fifth Avenue and wines and spirits ecommerce
  2. Luxury travel will return later this year: study
  3. Saks Fifth Avenue debuts $200-$600 meal kits for New York’s wealthy
  4. Fendi expands digital boundary with debut of first TikTok official channel
  5. Tiffany commits extra $2M to COVID-19 recovery with Tiffany Infinite Strength campaign
  6. The art of reopening: How hotels should get it right
  7. Kering’s Qeelin jewelry brand is symbol of China’s growing pride for domestic champions
  8. Gucci debuts new playful take on idea of imitation with Accidental Influencer project
  9. Moët & Chandon highlights sustainable ingredients in new social video push
  10. France’s Hermès, with "The Girl with the Black Bag," debuts third in film noir series
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