Multichannel
December 17, 2012
By Tricia Carr
Mercedes-Benz USA is pushing its Winter Event through a multichannel campaign that nods to Santa Claus’ “Naughty or Nice” list in a commercial and e-card tool.
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RzsHPE4JuQtyT9++5jL5VRjmLKEiLfi9jS6lmBKhuWQJ7FbagbxxipkiFTKO4Wc4kGpTtPLAuhNLX3MreZHFsi8kWQGIElWbVDSXfhUbaz\/ur7\/HjEJpEGCNONNElvDCN3ZELyCUHxTZgRTQxht0OcNqKt7XH9xtEp5o06WVH8nqeQEXfoiYxNIMrwt2qmfnVQEOKh947Gmt3jTI9fE4HglJXTGGkMTIJPrQjFVl3IO1su7G\/iYfZCUR6ovwvxW2HOvGDt4IN3KEWbWK4jmFC92J79GjKQGJ8GCOhKNqa+XJYweC+RxRhHiZDB2Dtp9rbcyyyK\/dsyjO0iMX8VkXodLmBZ6\/YRVo6XX9JkWZPrO\/y70shBZO8zrXZ4Yg3cZPGhcp3ccSjOrHRFH4hpKgv0RVGuzC7iOSe8AQrcsYCmYjGOBcQ3mD23U51skQoqfvfry8KQ04sOwDcpVShRMxDBhMsgIo5usG3D2+jmgqwTO3sbkGzDhnwk\/MV6ZYtD\/mQOwbDxuUImybPpExrPMJ2t9WvDI9kYy7GIVB28HEG\/z\/N7NRJm7C6IBqHm7E\/AnMHF5\/CjSU5e5+ILppq0rdeaD3whkrfDB2JUVgoF9qCoW\/\/Sedc4azqmqyM3azxaN4a6g0XmgxHuSIut0czqhUO\/ieoPSvsRMwoNMRkg4PRcRB3WQO40uI3aHHJ2QkaSfArhrQKSpLR72V2PFFwv+xNaWdgSbkeT7x6coOOwYaHaiOWQtkDnDYRqkaPUNBIopv+oGDaWEnW3a5AfArouyPF238+d3\/EA3iYMkNrAwKAIhJdiuVwcCOI4Lef19+Vme\/FdTfjd4nmkKDJ6Q\/7AOAraAD2Yz6MA3sqfAmujpdN8jK074NSkuYeQlqSJLHUhqP7Jzy+ZY4dLVDv3J4eK4AqsGEZCjcdRPHf24jxl++AmNWN1735YsYpiwD4uGHJx9anvnq+MWJwkewirVL0sd+6LPziGLmYPNcyszNeSQYQ1w1WecdQ1IvcZQdiiSybg3dT8hrZm6EmI3rnyaXiFU7fudXuQPdQ2RF4uYt1WYGnOLt++RVjYT2E+CydxTSEaTgit0lUelOWHMXCM33JoyhOnBwpg5+7QkYfbfkYDwBiRDpW1Wgrxrlm0jlnvHaEMw9aQIU+AV33K90ktc40Xk1Uwofn4OVj\/04qXQQr0BfOGjmgd1avGpERNaZsOxS2pYUGnzQT\/uBwkS7bh\/ytMBUz+y50RH9DP9kUYVTibrfPsbSJXsiD0qtCTy9QbrBi3TYO\/RIdHgo5ip7zo6zVNCNmCJyWC810LUHcwmcYytC1bVUvngeBlIegQb0\/T5rrwtUgBULkULpfOY4lSOOnGgIVku6wc0jhOwg\/bX+Pmkfgpqyt\/NFu3D5UMJEaAFaYoob9CJATx1QHsd7iAVGwLlPrfLAGaOmWIKwpwkt8VWYau9ExZduByjjez0fMftKqegVCxYoDGDn\/FYOx3V\/fYgBI2+6TNFsavgZsGdUxDfUy9Fx35hIaXrSqfKJq7w+J+WJVxLSxfybo8Lgzzmv0xiF7SMzALz0IfuohYoDNGscttHrF9NnDKp1\/6C72BAG+LywqqsUDD9tXaHc2kOLhqZN6t54ixZ4btLdARS6R5ScQYtDSB1AwfSzGRRVmbJg7fUyasLgprwi7xwww1R4Q39S1wTDSUWg1H24pucrMjErxYp63tmoYBM9\/I4oi+YILCgJmNOtJ3LG3\/AWDWruItdctMvHL0oJM2YHHE9oYJh0qmgQZDfj7fqeO2qMDtd4TTnnDsmC1R\/fjmIlz5JlBDvciUFg+JSkQCvc6bYdG3jvFIGwsD2u+LVr8HO6jtVxI96tmC5+4aP9TXD5rovRIFfxhf06Lcj3Ou9ZZTc2qCytzLkaQkkmNnS1zQAiUR8vgmh1B5pQTg\/EO5cfbLreO+euTSI2fqobwNORhiRfbP5qC6N4JZF8ldaXuR54LXl\/uNVNgk1stGsq\/h6He6tPqh+P7S5odoBMwws8yrxdKeFDLY7CymLtGW+j10YnCWigHzKTd4VAxHbKAa\/dNbYe8hiz4J1sQB175hR5XdeBbVYcFhnTNiWB2Wtt61G2ZvGarhsTOnDqzctUuWnK0aOq4IZ1QSRSyObDWjp4Oz0eitxBaKxvq2wGJ2XgtIY3FenZdcaVdedeKByG6oXJJyz8LjzXqj6ie4hKPlp2TQGeuBIrHWlqZ\/SXDkAUGFui1ncPTHx3i5VZEFDBDCvAPnL90m0hRqOZX7tOMTxOxJI0LK9FL4D9HkyEJSgeZEmq91Hpd9IF5vU+U1943ZbYPaqr17tqM0xcNRxwK\/NN1RavakWPQQ6fGGWI1an06nn8XMb2BhCAe42\/6HC\/V6FtydPSTgYZI5QmyQdx1s0fBizwrEV4QBvk0ljAik3oR\/aEEXLPtL2kSf5kcEQtpHWXrNUmXu7sXvjUUV+jYV\/YZYPy2tb3WYJ2ThCz1wzZge8pPkXttdlwS+05QgL65XMC06l5qnq2FF3N4UNzWMeKGMaUf\/AbjhtSq891EYGRh9TmlXHs4sElaiqw93S\/O6W6cOaiN2SboGpzDLEF\/QS0Dpk\/n3IBLSMhjSLkI2qlv90jEVvavKCT1uVYZov\/+noDzKLbeKgl7hFAmaNOv9DRIyGT7HBgwt\/CPSMX5do1VbQtfBlFPw8XnqWtjI41FrmK4+For57TqB8+griy3WRgWToMC9+F7PN\/HU\/PBbtrQoaGeYzhNVijOFL5dC7EhXAI4dlSa0GQCEUssfKB0T3jctguaWFfjj9uh2m4OjipEWvUiOlR8\/NOSQy6KWL9u25pDf0B64Jt90CgmksNoqVr5bq6zRRicm0Wr4brem0mURW+XS\/NxY5wDlTtHeb27wpv5E89yOSw1OaxdJWh7hLLuKnoK8qU5BMavGo5YSrJ0yQyISj5vmmE9XHhrTxj21qzBAQaaLWsan2iic2IichlBlYggReQAYYbGLQG1\/qErvU0+tVoxHRXTIBAtIpAHYt1EaPaK3W5XO6thc4iMr1z81ZYL7zcp+tYQ39OfcPdbTwvpxEZNbwKEnU+WxnI8iAOFbnNEURxSRm27oqqYGrUpJqmNu5j7ALGSInjKIskGg4FX1R0U4LDitgO4s+e1QrUsNv8sN+QztwUnxgYoeZScLQEuv0ycMmZfmUVQvxLgxRD53i1HzJE5eg9nqQhEx\/y0eRFRjom+uxUGJDHMOPakLyuU4DlYYPWKVY+wskD0k3HzkDRMbBG8vPYGvmKcc7Dlam7KWm1XOGGYOUWZJwvjCH2AFVJfnCmhmrYZ+BvqGv6SXrTPRFTCeDbnGNF9BgMhn9wTJ8iCz+UUGIpfAmuMpdqLsoY6jSWyr2xjDnw8Rhgxx\/n7IYaKkBz+HTc8DmntM3wDv\/HRE\/MDHc0HkgyOlOWd+hhI8ze0Q7qOLM7CGipZqDTDYnNythuWEzfYmxF8YYrAbPBBjgICGSbXDuDmDwMOTK7GzT9Etfj9abE0WdiA+G9mv\/WZ\/c\/QGPaoqMeYQGxEy9L6FsGBkzSPQsCO\/e+ZXY6rjLHtEPQLax6TOBVSphQJvEa2K8E9iVcPFIMdWn2o0Zm7Xff5jsirY1vqJLxU4JCNB65i69T0xTLFOqQs3qXlX\/J5Q3O1HFtgr+rZR6Coeu+WId6Mzuj7Y6Rfvc+uL0lVJap\/7gUtl65cOs4yhZAEUJNryEyGFsbXl2v\/u8pIvdvLRRD80Ms6Ef\/TaIuEPxk\/lAqbYHSZnp545slHJUYttZNBML\/jOr2lpWI91kk\/i5hGJXbX\/N5I0T82emv1nKKY5liMsXIcJJaz1dkoYttvdoIYDnE0UknaIGuQnAEd72qqYZrFkviR0uwH1Fr7U6M+9tlpMwVSaw7ejb0H1PhVmJyx5YvKTMXI1iMXpM3WZBcrU4Xvh+VTG+oOY0XbFlgYKDSImNML93F4Nt+Z\/53XoxpuOvBoovIzxIFuKFLDCjGTkMYc\/0KQIWQmww7RA33uBprrnb7O+6ufct60LEJ2gKUphVJby2JGYicrx3k60sueh6mkMyZQjjWCEAMXK+FbOTPODPePT9m8vZaeMG5sCQW03+xOs+MgbYsS2sFc6O9+MTNGSUR6xo\/nThCdrwY0ZY5A2cSebw+GuN5m6NykChVrO0froIJJWIIFNvPrpykfBdOF5nptbsI+K5hZ6YFoUBdimPFyFrg0VsqD7QOfz0Ou+oVhi67aOZ9CwrlMTdag9Xdd0QEftO1T2mQoyR4b2SQ9b3\/aeSpCnaJXuBoacy37ih6wjfONuMtT++vPS36YUUTomW+u\/K3V++wPMfPQI2MELAk3jBuIc+kxTwF2B0WtsUeiH93NVuOJdlJzHyPZ8tbLU0yLGiWjojUWrJWpynNKZzoakIlCZjwmmao+Z3GyhKST6j09EZdklEfflA\/0EoR9H5Nej9N60VQaIbaBA7No+yAVqs+zbZ8aMBEjPOHr+Ai3us9nUVM510GMTZ27COBoEVRELv6BxSp9fAzxz1h2iMEf8mLpRbhlM\/77rDylBksXR5aVDtwZ5Nl71RTcWa3f7p7vYtzprzVo65fRxKMYRX9t0zLESuy6G0AlV0vux0+72XUtHjkc3RlaHwkCxurTJp2eKYfiyRsRacdxrW3YK+7B0Uuv14XZ7GuAw3Bsr2f+6+0HMKuzagR5gQb0lkYcvIWCD1PdrV60+N4oxWvisVr+RTfzq53q40mVSCpverqlAVspz5uDlRk3rUPv6A8m7pgKk\/fqo607MACufSPa7Y1E0953\/sve8hMbZS+mViMR3t8aZNomoa7J8FdwhooGVSaRk4aX+lO43jl8d1aPDR0pHTTHmjZBC539m1LotaJf9YXEGtTGT\/7DqSTpfKnzScLIiurd0LLSc2yCFpulrXhCLrYRevyeOZEbg1imljHpVq7eWRwXiZoBh1r0lqrh5T9FikHqmvOXG3n9KSqyEdOCZDKpN1Zp+EiolY5iA57Lt0FBe1eI2fvZwxe5bmDIcIP4Jya86dA4k5akXRDYZV5vhSJVK3Jj8PKHJQxhaRrpjhG+JXGWr8YyDgE2AeKoEcj+RnspORquh+iowvf\/P4wEsbbC0z9TSt9Z8o5odvcTt05Grx8pnOrTOHmf5+riJgwJRSNlOAJzIOKcXZcfOkZBaiN0WRTSNZ7y9NalNOgJKtxy6tHOifvkE8DcBFmAlfXBhLBszXa7xsu9hyuezLh0D6QHWl7oi7YBP+RNOu2+eVcdZ\/j3cL2I3gy9UU6aZvLs3FcSIgFAEWTxRZkSte+wBCUFwKxBWaWvFmUYf49b3mcsmwjeKducWUkxu+RwT03oNgZG+6t\/BOZZlDb9Dmui+1Yc\/mW4keEq\/Z7YFbSzqcAVLsqsqVt4qhuPUQth0lKyORKYEVAk\/I9tRWyIMCM7YbFsIwfslH8uYIxQSEy1E8Jx1wxhVEy4Mu8ubqMP\/aWwQauf2WzHXAeVvsDnH6DQ1I6msAfEcPHmSY\/OtOmZlixxuW7nhms9m5duinfcpw483g9P+wcDhzLMOVWDYWbzuSZG63y4qr1Wu2BSw+b+l7sb4HemAeNpFMkdawPjz5NG201\/OOreErLGYFXJFoGn+D66ImTsOIsrW5cNZsrN6UzLjhNz1FkSerwAf9c8fUXfG+PK00iTe7wl4apqN0sfXeys6rRdtmGS7CGV2anhVZ143DGywbWJmS8j2gD4fSmhd3ujPtC7dFcVzNKlYVz1B6aGiCGj9OiEcjhE6xILHJ7hjHq8j9XOa0sjw9HZj\/tf5yu4UcvF5CgBhiwGZPO6KRWkplpFXRwla00QxHV52eJtwk\/GkAsUIcwJUC\/unzGRZENieTzSw3ToeC9bSZOPym9qZ2eI0uVVIWYMLNStLQS6R\/f9FUQj0k7hbwOB2XWJj7YKn\/irSVIdGo\/4LJypA2D\/ikahXtk\/M5jcIELQl3hzcDgenpxhJ8QK4T4TmkP0J8oNT4FFgsf6I57PwonnK0rU0CpJao3EAnjMcV7B57G","iv":"c2429c92e6b77063c6e3c3f26b4a5629","s":"a290618708080ad7"}
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