Food and beverage
June 11, 2018
Moët & Chandon's "Must Be" focuses on moments big and small. Image credit: Moët & Chandon
By Sarah Jones
LVMH-owned Champagne house Moët & Chandon is modernizing its brand with a global campaign that presents the sparkling wine as the choice for celebrations of all sizes.
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kTSlR5rym9XYQEJ26sDq5Guj34M8FxI4Eo6dXp1L5DL9R2kdNh8HIqgrwA8yhWhxVeQuOEDV0e4RoSuQOcgjPoHDrpCs0snK687VV6ssDXNRCKnSu0ezhQOUySrZ6oryRhYbdnK+wVbDPPc6vaIf4DrY8pUyZwi7MfnEwhl0NEkTID8jPxaFbrImaogvjXcQWOT4qPopw1tdgpNC6O33su7UmOpauyZNfTnTKrm\/3OUnJcTNzGryLU\/pfWTZWCNVFxveTCVpXlKCre8N+7Ocjk5IxrLBo+IGqissDXg\/ZGuaJBQYMHccztgf0Q9S5Y3Mr70Hi9t4hHT2\/AcO1yBE7bSUjMFD5jiExrICGmALxNqQxAfxeo8xcgyAtjLG7dess4\/D2Yb\/OOT6YD\/zdvJYpb7lF55W3gWD4q9rXICpDGe7TRnpVIMc13ycvGaG2nCvRorO1aBy2Dqe\/FCD3Kp2wjTwDQDRPr4d+Dy5JTDAi8nHZJOBPJFGVoqBejAHxnZCBNoXPz7xt6nRJKEWds6pGAy8fzdy7D7eAwmefZGmrvSU74vMpwpzdtTo\/w2TsMVQVN5uxIRPTTyFbOALPe+6Syu90IbAG6u6MQiUd8NFSl2lZfRATiX9GlxJ0CAcNdysT5JBUPTDVVQ5rcC32yviS7QTpE+AUAdXUX4O4AZgH7BavI20e1kzrNPLurBwoOkSjqbRJNCzYyJbcy\/J8x+7JapNibtULDpjCvuFKjE4jcMriKP92Ag8EGzSsZpT82EtZBbXth+br0rzcW3kb9KPlR5eiU9VO1slRq84krWp7+3JWti++cFat1VdUhcapIAIenvXUlwLmHzT1pItAW2UPSh4VlvLfNjnw6mcirtzb3yjsQjnOgMTLhN4rGfZIfC8dmF1L2XjKDlPrCCUpeHS+1Xc5y68vavapDkAuQrm7sBRxeafIokfcIfIPt2q3XGsLIehnX3MKfBn8J2q7YsOcuNMcN7yYxg+aBq5JzupVBMPuWpU3Up7Da0hszD7wkVPZHpJNL50coeIVrQBsfvAYGyeipQG5e19hgod\/BTdxo3wwVJQGruiXb8bzVZxHVZGu6jWPOaQyBsdCKGVc3IhJqQVXFFTVKAfJ4nCz4PsoHOQPCvGBKHV7C4frPSwanzqyL9GJGolKy+erlgWyWsM\/MiWWUuGaG6iJIpqA2HQV6f3WHKLpA5zBF9ZdW92SU7aGMWDutkm521RtHpqAKfzofKr\/BVJbr+dskGB7D6sKTfQCVtQE9kNAlUd2Th07fj0cMbOVIl4EczPbeWbRzuZgWX9nSNWK8HPaBtDvoq0J0iekjq3\/bIOHvKX81\/MxgojG5r6lzpnyGY4QGnSJgpjb+EC3T14PVUk77\/HllfuSA2e\/zGicjHKIwTxXQzwpSpCL+z3ZA9i\/dmTLmiM0EJt0UjrY7KQKVeAzlZR39FcxOS8Cv8zB5fw8sYCe85Vnd0vnPUKOZEjYRREFC6\/AumvCf8j9yObyoO1VbZ+9M1uvpORgFOi+kqpKM6ENOfaWjMerYwajRpeq58zxCl5eKcRwYhAlLMB3MBOAXHBcMCiref46azdedcBELIm9nWWCeVRRDPdygK50msi6LfQkJ0VdE9+STDbxkilIKlAh2+TI0j3BnjaKXbmg1jyf7M2l+veS7uW5n7WG+Vy6w0H\/QuXIgd1fqgZ3\/fWGGMdJAEbkUPrblL9aj061BXuV9USERFy4l9Zq\/b2PW4K7GShh67BTXkhjrxSsUNZHAGx8spyvf9u9PcSeW6Cd4qy2h590LUSH4EDwJvcjGqHXg+iWPJlKC8Yq7nfB8Ld2mmrsGPzJtryfgXFGU3pmorrIoSzjDrbjGuv4wgKIiwYP3khu4xogyMQBAT15oe77gfQKnkrZKAuuUY2mkKolyP5Xu3FjbZ5ACeBc4s\/xvSPwmpo9rZpMS8CIz9ARZyg5srzh4Ic9k9UBHCb4mGSA+K6x9wVuDsfGs663Ffut5xzZxQVVxkfcyhXXBKXqtgSFx\/gACo360WA08bRLyp\/biXkicuQAKhT\/lI0aZXrYpGb2c2qlvKAgiE1xuKzr+Ukdqtw38JBll5uQ\/DlCrtFGFCxijANtw0MXJ\/zJh0Ag6AGQl49LU8wbtMI+88EjzTDKwa+yld+jZgGEk+x0qCNQiQOcQCLwvq0c0q\/205N8LzmgoMJIMwbGxbA+ZA0rbGcIVVi7hE9JW1AEZC5UZxlop5HhYpCROc8x+nYQYoCvU94LpcmopdPP92zWKzrW78OT65UxZpecyg\/9d2uZpnETVbz6AJX57+lGUnKO3u7loxaWtNI8S3VHTUV7N+\/PHGDFpFiIr+LCvGq01JCSFyW\/eb3ZAqKhyJ9u2IjbCjrAQ9yvlkbNQtdM4B0jCwLfWPt8sy7X4yHaJBYY0vjvv0g9i4lJElIdE2a4oZkFw8K7vXfaDfMahDx2+JjjUoxzJEtNnsn2zgTw6JhmUq3BOuqqxl4y1L+xzaPTmO9Pj9t2UU15shGi01oPkQrAKmiXYpitgO47wQEbMwHaNvFgNMCzKUGOSpPibu+pTr2rGoMIERX6217FZXoLurUUZ3y0syEcI7ssJdoq2PSpi6n42ctFlfnGlxLmS9HeawrfNC4hX17B+VrYWv4FaFl1aofrKAtSfHcXtKKKdMYZpb3exBrXHsTbxlXmxA7Fs9Ljw81jRyBCX2WbWzWd2vowV3WVC2J9dNTH2GUMu5Cy5Fhc0ixwH8i68T+IypF\/L5TIwpLk0M4SKSqiuh8fOzcDEETAeSIcOyJvhgor\/xO+0Z8osDKPqnH3CZrye5SG3BX\/1tIEdqeh7HL3pdGq93llcKQX9DKN08v4YFY6\/cavGBDXeqsuNUlaqqvD47QA5vMk0QGXP5QzoavtnjTmT9YPyic94PrJsVYlYN5LMOFyVvs3qOqjkM9jM1zbuG\/AOZMFini90ev6Batd2Buj0hrIZbdmYOTg==","iv":"73668c4e6385bf2cf96fa27cfb29ccfb","s":"f7f3a9a1d3a7ba7e"}
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