Food and beverage
June 11, 2018
Moët & Chandon's "Must Be" focuses on moments big and small. Image credit: Moët & Chandon
By Sarah Jones
LVMH-owned Champagne house Moët & Chandon is modernizing its brand with a global campaign that presents the sparkling wine as the choice for celebrations of all sizes.
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","iv":"8b119675d3942e36687a9726a6f90cd8","s":"40af48bd7e61e151"}
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