Food and beverage
June 11, 2018
Moët & Chandon's "Must Be" focuses on moments big and small. Image credit: Moët & Chandon
By Sarah Jones
LVMH-owned Champagne house Moët & Chandon is modernizing its brand with a global campaign that presents the sparkling wine as the choice for celebrations of all sizes.
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","iv":"5691c912553d0ba6e12adac3013e6ced","s":"eb831ca8f912d8c1"}
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