Multichannel
April 13, 2012
By Rachel Lamb
Luxury marketers are seeming to favor social media and mailers to inspire gift ideas for Mother’s Day next month, but brands should consider a multichannel strategy for the greatest reach.
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","iv":"92f543c1e9bb421e9b2c6e4e7469263d","s":"eed12b2beb11d6b5"}
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