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June 24, 2018
  1. Luxury market looking up in 2018, say industry execs
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  3. Roger Dubuis launches WeChat campaign to introduce DNA, daring lifestyle
  4. Luxury department stores use fashion bloggers to attract consumers
  5. Burberry uses Snapchat to share video and capture consumers' attention
  6. Should luxury brands stop avoiding ecommerce?
  7. Porsche flaunts entry into electric car market with elaborate microsite
  8. Social posts impact 78pc of consumer purchases: Fashionbi
  9. Top 10 mobile marketing trends for 2016
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Multichannel

New ultra-luxury publication proves potential for ad campaign leverage

April 13, 2012

 

By Tricia Carr

Former Niche Media CEO Jason Binn will publish a new magazine this fall in collaboration with Gilt Groupe, a venture that advertisers should take note of for future print campaign placements.

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  1. Luxury market looking up in 2018, say industry execs
  2. Day's wrap: Gucci, Amazon, Instagram, Waldorf Astoria, Rolls-Royce and Agnona
  3. Roger Dubuis launches WeChat campaign to introduce DNA, daring lifestyle
  4. Luxury department stores use fashion bloggers to attract consumers
  5. Burberry uses Snapchat to share video and capture consumers' attention
  6. Should luxury brands stop avoiding ecommerce?
  7. Porsche flaunts entry into electric car market with elaborate microsite
  8. Social posts impact 78pc of consumer purchases: Fashionbi
  9. Top 10 mobile marketing trends for 2016
  10. Chanel, Hermès rank as top brands worth premium pricing: survey
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