Mobile
January 10, 2013
By Lauren Johnson
Mobile email has become crucial for brands. However, marketers need to move beyond bland formats by incorporating multimedia into their campaigns to stay ahead of the game.
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","iv":"dfb714276ad25b8082533a0829b0495c","s":"e67aaff4972357a3"}
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