Multichannel
March 13, 2013
By Erin Shea
Sparkling wine brand Divinity is positioning itself as the Italian counterpart to French Champagne with the tagline, “It’s not Champagne. It’s Divinity.”
{"ct":"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","iv":"f97501ea3ca49db98f45878eeecccde2","s":"ce3d9102c0dc711f"}
Share your thoughts. Click here