| | Research Livestreaming commerce to reach $100B in China by 2023: Forrester  |  Ecommerce will drive more than half of global retail sales over the next five years, as the pandemic has speeded up the growing trend towards online shopping. Entire
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| Strategy 40+ brand speakers, 35 sessions: Grab your seat at the Future of Luxury eConference Sept. 23-24 FREE |  Register now for Luxury Daily's Future of Luxury eConference Sept. 23-24 as brands and retailers face unprecedented changes in customer behavior. Check out our list of 40-plus speakers from the leading luxury brands and retailers worldwide and nearly 40 sessions in the agenda article. First 100 registrants receive Luxury Daily's Future of Luxury special report! Register now – limited seats online. Entire
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| Fragrance and personal care What luxury beauty brands can learn from e.l.f. Cosmetics about digital |  When the ecommerce channel took off during the pandemic this year, e.l.f Cosmetics was well prepared. Entire
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 | Research Special invite to join State of Luxury 2021 survey – respondents get exec summary FREE |  Luxury Daily, Unity Marketing and The Home Trust International invite you to take this quick survey to help us produce the exclusive fifth annual State of Luxury study from an insider's point of view as luxury undergoes a dramatic shift. Respondents will receive a detailed executive summary. Entire
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| Marketing This psychological response will make or break your luxury brand |  If a brand does not create an extreme emotional response for its customers, then the brand cannot create extreme value – and the luxury business is all about extreme value creation. Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Tiffany & Co., Tatler Asia, TikTok, Little Red Book, COVID commutes and Future of Luxury eConference |  Luxury Daily’s live news: Tiffany & Co. teases new event, exhibition space for renovated flagship; Tatler Asia adds to management team as transformation continues; TikTok sues Trump administration over app ban; Three disruptive trends in Little Red Book’s mid-year cosmetics report; Coronavirus has changed commuting, maybe for good; Leaders of luxury brands and retailers to discuss next steps at Future of Luxury eConference. Entire
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| Media/publishing TikTok: Why we are suing the [Trump] administration |  TikTok, a Chinese-owned video-sharing social network, is increasingly popular with younger millennials and Gen Z consumers. It is also a rival to Facebook, Instagram and YouTube, and has run afoul of U.S. President Trump in his ongoing trade war with China. Entire
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