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42pc of American luxury shoppers buying high-end items as 'rewards': YouGov
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Luxury Daily, December 21, 2015 – Saks Fifth Avenue narrows focus with dedicated men’s store

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December 21, 2015

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Today's headlines

Saks Fifth Avenue narrows focus with dedicated men’s store
Announcing Luxury FirstLook: Strategy 2016 New York Jan. 20
Raf Simons, Karl Lagerfeld most searched for designers of 2015
After slower growth to start decade, New York real estate takes off: CityRealty
Breitling propels two-way communication with connected timepiece
Bentley returns to roots with Continental heritage video
The biggest mobile marketing wins and losses of 2015
Top 5 brand moments from last week
Tom Ford, Harrods, Hermès and Mandarin Oriental – Live news
Jewelry auctions, fashion tomes, Swiss watches and Chinese students – News briefs
The mobile customer is the new king in retail

In-store Saks Fifth Avenue narrows focus with dedicated men’s store
By Forrest Cardamenis
	Department store Saks Fifth Avenue is capitalizing on a current consumer trend by announcing plans for a new storefront. Entire article

Multichannel Announcing Luxury FirstLook: Strategy 2016 New York Jan. 20
By Staff reports
	Register now for the nation's premier conference focused on how luxury marketing, advertising, retail, media, Internet and mobile will rapidly evolve in 2016. Hear speakers from Boston Consulting Group, Four Seasons Hotels & Resorts, Breguet, Luxury Institute, Shullman Research Center, Kantar Media Ad Intelligence, Travel + Leisure, Modern Luxury, Neuehouse, Base New York, KBS, Lloyd&Co., Matouk, Fluid Inc., iProspect, Monaco Lange, Envirosell, Engel & Volkers North America, Bloomberg Pursuits and Driscoll Advisors. Entire article

Internet Raf Simons, Karl Lagerfeld most searched for designers of 2015
By Staff reports
	Raf Simons, former artistic director of women’s wear at Dior, was the most searched-for fashion designer in 2015, according to Google. Entire article

Research After slower growth to start decade, New York real estate takes off: CityRealty
By Forrest Cardamenis
	The price to purchase New York real estate has never been higher, according to a new report by CityRealty. Entire article

Mobile Breitling propels two-way communication with connected timepiece
By Staff reports
	Swiss watchmaker Breitling is furthering its placement in the connected timepiece arena with the debut of the Exospace B55 Connected. Entire article

Internet Bentley returns to roots with Continental heritage video
By Forrest Cardamenis
	British automaker Bentley Motors is using its heritage to promote and underscore the evolution of the Continental line. Entire article

Mobile The biggest mobile marketing wins and losses of 2015
By Chantal Tode
	Mobile marketing amassed an impressive list of wins in 2015, from $30 billion in ad spend to surpassing desktop in search queries and television in time spent, with the biggest loss a lack of marketing opportunities tied to technology advances. Entire article

Blog Top 5 brand moments from last week
By Forrest Cardamenis
	Some wanted to innovate, and others just wanted to have fun. Entire article

News briefs Tom Ford, Harrods, Hermès and Mandarin Oriental – Live news
By Staff reports
	Luxury Daily's live news from Dec. 18 - Tom Ford opts for “intimate” preview to better reach end consumer; Harrods readies annual Winter Sale with Elf-themed kick-off; Hermès merges earth, sky to underscore cologne’s properties; Mandarin Oriental taps local art scene for guest package. Entire article

News briefs Jewelry auctions, fashion tomes, Swiss watches and Chinese students – News briefs
By Staff reports
	Today in luxury marketing - Semiprecious stones win big prices at December jewelry auction; The tomes of 2015; Swiss watch industry calls time on booming growth of prior years; Luxury brands shower attention on well-heeled Chinese students in US. Entire article

Columns The mobile customer is the new king in retail
By a Luxury Daily columnist
	We are currently in the midst of what Forrester Research calls a “Mobile Mind Shift.” Fueled by device proliferation, people are turning to their mobile phones for instant answers and gratification, and this is changing the world of technology as we know it. Entire article

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