| | Marketing Complicated consumers require data-driven business decisions  |  As brands continue to invest in consumer research, it is imperative that businesses put insights into action to better reach customers. Entire
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| Retail Printemps brings Paris to life for summer campaign |  French department store chain Printemps is celebrating the spirit of summer in a multichannel campaign that helps consumers discover Parisian culture from a new perspective. Entire
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| Retail Register now: LuxeCX: Customer Experience in Luxury conference New York Sept. 25 FREE |  Register now for the world's first luxury customer experience conference: Luxury Daily's LuxeCX on Wednesday, Sept. 25 in New York. Hear from experts at Apple, Piaget, Forrester Research, InterContinental Hotels’ parent IHG, Ritz-Carlton Leadership Center, Christie's, South Coast Plaza, UBS, Taj Hotels’ The Pierre, IBM, Magellan Jets, Gaggenau, Altiant, Shanker Inc., Customer Experience Group and the Luxury Institute. Entire
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 | Automotive Mercedes sets ecommerce, mobility goals FREE |  German automaker Mercedes-Benz is further committing to an omnichannel strategy, as the marque expects to sell 25 percent of its vehicles online by 2025. Entire
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| Webinars Webinar on Aug. 21: “Property and Furnishings: How to Hit a Home Run” FREE |  Register now for this free hour-long webinar Aug. 21 on how younger affluent consumers are shaping the way property is bought and sold and influencing what goes into these homes based on their values and concerns for the environment. Experts will weigh in with insights, analysis, tips and examples to keep home-oriented marketers competitive and relevant. Entire
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| Blog Top 5 brand moments from last week |  Luxury brands are taking the summer to reconnect with consumers through fun and interactive endeavors including experiential retail and pop-ups in addition to unique videos and life-size campaign moments. Entire
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| Luxury Memo special reports Alternative materials – Luxury Memo special report |  Luxury has traditionally been associated with specific naturally derived materials such as leather and diamonds, but technology and changing attitudes are paving the way for manmade alternatives. Entire
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| Real estate Top 10 real estate headlines of H1 |  Luxury real estate has seen significant shifts in trends and market growth, as slowing economies and political uncertainty continue to impact buyers and sellers. Entire
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| Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE |  This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
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 | Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Fendi, Frette, TCS, BMW and Black Tomato – Live news |  Luxury Daily's live news from July 19 - Fendi turns brand ambassador into fashion collaborator; Frette updates Boston boutique with lifestyle approach; TCS World Travel helps consumers connect to their roots; BMW names new CEO amid record H1; Black Tomato offers luxury travel without the long haul. Entire
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| News briefs Barneys, Moncler, Fenty Beauty and automakers – News briefs |  Today in luxury - Barneys financial woes could leave independent designers out in the cold; How reinventing the puffer jacket created a luxury brand; Fenty Beauty by Rihanna is Asia bound; The luxury car industry’s new-old bosses. Entire
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| Causes Defining the right social impact platform for your brand |  It is important to understand that there is a spectrum when it comes to selecting your brand’s social cause. Consider using these three core categories when plotting your brand’s direction. Entire
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