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Luxury Daily, July 22, 2022 – Cartier reveals vaulted tales in new video series

 

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World’s leading luxury business publication July 22, 2022
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Jewelry
 Cartier reveals vaulted tales in new video series
  French jeweler Cartier is taking a trip down memory lane with the release of a new digital series that links iconic figures to some of the brand’s most well-known pieces.  Entire article
Watches and jewelry
 Omega honors Apollo 11 lunar landing in new campaign
  Omega collaborates with infamous astronaut Buzz Aldrin for a new campaign honoring the 1969 lunar landing.  Entire article
Marketing
 Influencers, creators prioritize human connection: report
  Contrary to popular belief, most influencers and creators are not in the content world for fame and monetary return.  Entire article
Strategy
 Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE
  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.  Entire article
News briefs
 LVMH, Balenciaga, Audi, Depop and Italy Prime Minister
  Luxury Daily’s live news: LVMH spotlights employees in ‘Métiers d’Excellence’ documentary; Balenciaga, Yeezy Gap take over Times Square; Audi, Netflix team up for integrated film effort; Depop CEO resigns, Etsy exec to replace; Italy’s Prime Minister resigns, sending country into economic turmoil.  Entire article
Retail
 Struggling in the West, livestreaming ecommerce is a luxury sales driver In China FREE
  Luxury brands were relatively slow to experiment with ecommerce livestreaming, but this has changed rapidly since Louis Vuitton launched its first sales-enabled livestream on Xiaohongshu in March 2020.  Entire article
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