Luxury Daily, June 24, 2020 – Why luxury group CEOs kept their voices quiet during lockdown
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| | Marketing Why luxury group CEOs kept their voices quiet during lockdown  |  While the COVID-19 coronavirus pandemic was raging at its peak, luxury brands offered calming words of support to ease the uncertainty among consumers. Entire
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| Food and beverage Moët & Chandon highlights sustainable ingredients in new social video push |  LVMH’s Moët & Chandon Champagne brand has kicked off a new social media campaign that aims to play up its heritage and the source of its wines. Entire
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| Strategy Deadline extended to June 26: Call for nominations: Luxury Women to Watch 2021 FREE |  Even as more women ascend the decision-making ranks at luxury marketers amid the current healthcare crisis, work needs to be done to attract them to C-suite and key marketing, retail, media and digital positions in a business that shows resilience and long-term focus in good times and bad. Entire
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 | Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| Apparel and accessories Decoding “Too Cool”: The uprising subculture that embraces looking “tasteless” |  In a campaign for her latest design, 22-year-old Liu Min leans on a bed of rocks with legs crossed, sporting a Qipao, a body-hugging dress with colorful traditional elements such as temples, eagles and a female Buddha. Entire
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| News briefs Bentley, Mikimoto, BMW and Saks Fifth Avenue |  Luxury Daily's live news: Bentley to soon unveil first car under Beyond100 business strategy; Japan’s Mikimoto gives retail a salute with new bricks-and-mortar store in Las Vegas; BMW to be first automaker to use iPhone as fully digital car key; Saks Fifth Avenue reopens all 40 stores in North America with New York flagship’s return to business. Entire
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| Retail The pandemic accelerates retailers’ need for digital operations |  The pandemic’s impact on retail is a story of two halves. Many firms have felt the pain of store closures and need to adapt their operations to online-only sales and social-distanced operations across warehouses. Entire
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