British jeweler Graff Diamonds is celebrating the 60th anniversary of its founder in the jewelry business by recreating the “Hair & Jewel” composition piece that catapulted the brand to the forefront of the high-end jewelry sector, a move that is likely to spark the interest of consumers unfamiliar with the brand.
Luxury marketers executed social campaigns with greater scope and duration to garner fresh consumer perspectives and elicit brand cohesion on a global scale during the third quarter of 2013.
French leather goods and scarves maker Hermès is honoring its heritage while highlighting craftsmanship with the creation of its first flying tourbillon timepiece available in a 176-piece reserve.
Italian footwear label Salvatore Ferragamo is diverging from the commerce-laden norm of mobile advertisements by promoting its new social video series “Walking Stories” through a banner ad found on the New York Times' mobile Web site.
The Ritz-Carlton Hotel Co. is bringing its Reserve hotel philosophy 45 miles outside of Panama City to Pearl Island, where it will foster sustainable water, energy, waste, and transportation practices and permanently preserve 70 percent of the island's acreage.
Aspen, CO, was the only non-coastal region among the top 20 United States ZIP codes with the most luxury real estate sales from June 2012 to June 2013, according to the latest Coldwell Banker Previews International Luxury Market Report.
Today in luxury marketing - Neiman Marcus Group to issue notes; Rolls-Royce sees Asia's desire for luxury driving growth; Porsche targets 2014 profit increase on Macan, 918 Spyder; Luxury sales exceed $318B.
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