Mobile
November 17, 2011
By Rachel Lamb
Department store chain Nordstrom launched its first mobile application this week that combines commerce, customer service and cross-channel engagement.
{"ct":"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","iv":"226c6718e53a758f01000ceaa7c6f0ec","s":"37d2bb4d76fc2067"}
Share your thoughts. Click here