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Multichannel

Nordstrom leverages menswear via multichannel GQ partnership

June 21, 2012

 

By Tricia Carr

High-end retail chain Nordstrom is partnering with Condé Nast’s GQ to promote a selection of men’s items curated by the magazine’s editors while encouraging ecommerce transactions via print and digital efforts.

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  1. Luxury Unfiltered: The celebration problem, and why luxury keeps declaring victory too early
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  5. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  6. Porsche plots ’leaner’ future as full-year sales slide
  7. Men spend more on luxury, but shop the same amount as women: report
  8. Top luxury campaigns of 2025: Bottega Veneta, ‘Craft is Our Language’
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