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Retail

Nordstrom taps mobile to bring personalization into stores

October 19, 2016

Rendering of Nordstrom's CF Eaton Centre store Rendering of Nordstrom's CF Eaton Centre store

 

By Brielle Jaekel

PALM SPRNGS, CA – A Nordstrom executive at the Mobile Shopping Summit 2016 detailed how the department store chain leverages mobile to personalize the in-store shopping experience.

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