Software and technology
July 16, 2021
VR/AR technology is quickly becoming commonplace in retail and fashion spaces, as brands look to reduce overproduction and returns. Image credit: Perfitly
By Nora Howe
The virtual fitting room has emerged as an innovative way to help increase conversion and decrease returns, ultimately cutting waste and reducing brands’ carbon footprint.
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","iv":"66a7d6abb0159772d5441b3e7996d003","s":"af29bb92376daf9b"}
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