Software and technology
July 16, 2021
VR/AR technology is quickly becoming commonplace in retail and fashion spaces, as brands look to reduce overproduction and returns. Image credit: Perfitly
By Nora Howe
The virtual fitting room has emerged as an innovative way to help increase conversion and decrease returns, ultimately cutting waste and reducing brands’ carbon footprint.
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","iv":"91f7de9046e7b554530af62aecf6c187","s":"8b054d55a103aa0e"}
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