Food and beverage
July 5, 2022
Pernod Ricard doubles down on American whiskey. Image credit: Pernod Ricard
By Luxury Daily News Service
French wine and spirits group Pernod Ricard is creating a dedicated “American Whiskey Collective” business unit to manage the marketing and production of its American whiskey brands.
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","iv":"fbdd5286027331f1f8ec192af249bcba","s":"18af4e4a942f1022"}
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