LOST PINES, TX - With all of the consumer data available to brands, the opportunities for personalization have grown, but marketers need to be careful that they are not stepping over a line, according to a panel April 22 at iProspect’s Client Summit.
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","iv":"20a19518d07ca829440509fe52b8df7d","s":"bceef1c9cf1ab75c"}