LOST PINES, TX - With all of the consumer data available to brands, the opportunities for personalization have grown, but marketers need to be careful that they are not stepping over a line, according to a panel April 22 at iProspect’s Client Summit.
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","iv":"3a3a4c6fa851619e557d719fe46b9374","s":"b5bd00ab550e1519"}