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Dec. 5, 2025
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Retail

Personalizing digital engagement could save luxury fashion

July 6, 2020

The importance of switching to online is becoming abundantly clear — sales of apparel and footwear are set to shrink by 27 to 30 percent in 2020 year-on-year, according to McKinsey & Company. Image credit: Saint Laurent The importance of switching to online is becoming abundantly clear — sales of apparel and footwear are set to shrink by 27 to 30 percent in 2020 year-on-year, according to McKinsey & Company. Image credit: Saint Laurent

 

By Alexandra Kohut-Cole

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  4. France welcomes first Case Loewe location
  5. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  6. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  7. Estée Lauder Cos., Jo Malone launch AI scent advisor
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