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Multichannel

PPR taps contest with Parsons, The Fancy to build brand awareness

July 13, 2012

 

By Rachel Lamb

Luxury conglomerate PPR is partnering with Parsons The New School for Design and The Fancy to build brand awareness among students through an online contest that culminates in an internship and exhibit at Barneys New York.

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  1. Luxury automakers reveal new concepts, activations at Art Basel Miami
  2. Gucci revisits archival looks in pre-fall campaign
  3. CFDA bans fur from New York Fashion Week
  4. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  5. Kering Foundation to examine violence against women, children via new research program
  6. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  7. Versace announces exit of Dario Vitale as creative director
  8. A. Lange & Söhne opens doors to London flagship
  9. Buccellati brings retrospective show to Shanghai
  10. RH opens Detroit showroom
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