Discussions around mobile in 2013 should no longer focus only on technology or marketing, but include a harsh reality about to hit marketers: consumer behavior toward marketing, shopping, entertainment, information and communication is rapidly changing.
{"ct":"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","iv":"101b78bf08ea1c02ef0f6cb3cc707043","s":"0986eb581ba945ee"}