NEW YORK – Retailers should incorporate innovation into their DNA rather than making advances in the brand experience as a reaction to the marketplace, according to an Interbrand Design Forum executive at the National Retail Federation’s Retail’s Big Show 2013.
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","iv":"8c32c6e23e6d533d4ddf63eb5cabe7bb","s":"2a594e72b3f3bb02"}