Travel and hospitality
September 12, 2024
The campaign launched this week across print, social media and out-of-home placements. Image credit: Raffles Hotels & Resorts/Dylan Don
By Zach James
Luxury hospitality brand Raffles Hotels & Resorts is playing with clichés in its latest campaign.
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","iv":"0ec7990eb61ecad29c86d1ae591b1b62","s":"86f9a0a9194d15d0"}
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