Travel and hospitality
September 12, 2024
The campaign launched this week across print, social media and out-of-home placements. Image credit: Raffles Hotels & Resorts/Dylan Don
By Zach James
Luxury hospitality brand Raffles Hotels & Resorts is playing with clichés in its latest campaign.
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","iv":"7cb135320d289fd5fcf137cdc81e2652","s":"cbfeb97143f7d2d5"}
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