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Fragrance and personal care

Ralph Lauren focuses on female empowerment for fragrance effort

October 29, 2018

Ralph Lauren's Lead Like a Woman campaign is fronted by Jessica Chastain. Image credit: Ralph Lauren Fragrances

 

By Sarah Jones

U.S. fashion label Ralph Lauren is looking to build a sisterhood of encouragement and close the gender leadership gap with a female-fronted and -created campaign.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. IHG dedicates new ‘Fancierge’ experiences to rugby fans
  3. Champagne Telmont earns Regenerative Organic certification
  4. Off the Cuff: A Q&A with Wheels Up’s George Mattson
  5. Estée Lauder Companies raises full-year outlook
  6. Aston Martin loops Breitling in as global watch partner
  7. Qatar Airways, Art Basel kick off partnership in Doha
  8. Kering Generation Award X Jewelry returns
  9. Versace hires Pieter Mulier as chief creative officer
  10. Louis Vuitton ambassador Zendaya joins Monogram anniversary effort
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Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
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