Apparel and accessories
March 4, 2022
Rimowa dedicated the letter K to Aus Köln, the brand's historic home and headquarters. Image credit: Rimowa
By Katie Tamola
LVMH-owned German luggage brand Rimowa is using the alphabet to illustrate its ethos in its latest campaign.
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