Why luxury automakers increasingly rely on iPad’s large canvas for engagement
Several high-end automakers have flocked to the iPad recently with interactive versions of their branded magazines.
Several high-end automakers have flocked to the iPad recently with interactive versions of their branded magazines.
Today in luxury marketing – Neiman Marcus aims to deliver multichannel luxury service; Bugatti, Ferrari sell out of supercars as luxury roars back.
The Postal Regulatory Commission’s rejection of proposed Postal Service hikes will benefit businesses in the luxury sector that do a lot of shipping and direct mail marketing.
NEW YORK – Marketers need to be more assertive in pursuing intriguing but more expensive creative ideas, according to a former luxury retail executive.
NEW YORK – Double-decker buses are the newest forms of out-of-home advertising in major U.S. cities, according to an executive at Vector Media.
Rolls-Royce Motor Cars is showcasing its bespoke capabilities via five new customized vehicles at the prestigious Paris Motor Show.
Luxury lifestyle publication Uptown Magazine has launched its City Guides iPhone application, debuting among the top 10 travel applications.
Luxury travel auction site Off & Away has enhanced its platform to reduce auction lengths and give consumers a wider range of options when spending bid credits.