Donna Karan engages with fashionistas via mobile
Donna Karan International is using the mobile channel to reach female consumers directly, woman to woman, to speak about clothes, objects of desire and personal passions.
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Chanel connects with luxury consumers via mobile
Luxury brand Chanel is staying connected to its customers through an initiative that makes the mobile channel quite fashionable.
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Christian Dior makes fashion statement with mobile marketing
Luxury brand Christian Dior has made mobile fashionable in its multichannel effort to promote its iconic Lady Dior handbag.
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We invite you to reach out to our editors and reporters with story ideas, tips and opinion pieces. Our subscription team and advertising and webinar/events sponsorship sales staff are also ready to help you meet your subscription and marketing goals. ADDRESS Luxury Daily 260 Madison Avenue, 8th Floor New York, NY 10016 News: editor@luxurydaily.com EDITORIAL Editor: […]
Porsche races into mobile world with iPhone app
As part of its continuing presence on mobile, Porsche has recently launched an iPhone application that gets down to the essence of its first four-door sports car, the Panamera