Retail
March 31, 2017
A Home for All installation in Selfridges' Ultra Lounge; photo by Matt Writtle
By Sarah Jones
British department store chain Selfridges is giving consumers food for thought in a multichannel campaign that asks them to consider what home means to them.
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","iv":"33df339c943589cd169e4ab1759bfe7c","s":"7a89f143d8962d60"}
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